Consulting
At Booyah we engage with a client in three different ways: social media strategy consulting, turn-key social media management and project-based social media work (typically Facebook custom development and Facebook advertising). Please see below for more details, if you are interested in talking please contact me at 303 – 345 – 6634 or jduklas [at] booyahadvertising.com. Look forward to hearing from you!
Social Media Strategy Consulting: This is ideal for a client who wants to manage their social media internally on a day-to-day basis; this means you already have an internal dedicated person or team on social media. Booyah serves as your strategy partner and assists with execution as needed.
- Creation and execution of a 12 month social media strategic plan to grow the client’s social media profiles, gain consumer insights, increase brand awareness and drive leads
- Ongoing optimization of your major social media platforms (Facebook, Twitter, YouTube, LinkedIn)
- Create posting and engagement strategy (note: does not include doing actual posting)
- Provide best practices knowledge /advice on social media
- Available “on-call” as needed to answer questions
- Social media training for employees
- Social media document development including social media policy and internal process
- Weekly social media emails with platform updates (specifically Facebook) and relevant articles
- Optimize and co-manage social media monitoring software (if software is utilized)
- Monthly reports of social media results including competitive analysis
Price Range: $1,000 – $5,000 monthly
Social Media Management: This is ideal for client’s who need a turn-key social media solution to completely outsource their social media program. We always recommend that it is best for a client to own the day-to-day execution of its social media, but offer this package due to the reality that with limited internal resources outsourcing can be the best decision.
- Management of all of the client’s social media profiles
- Develop fun and engaging social media content (social media content library)
- Regular posting (at least six times a week per network, 18 total minimum)
- Engagement strategy
- Responding to all posts and removal of inappropriate posts
- Online influencer program
- Weekly or monthly reporting and meeting, ad-hoc reporting and meetings as needed
Price Range: $3,000 – $5,000 monthly
Project-Based Work:
- Facebook (page creation , optimization & liker growth campaigns)
- Facebook development (custom apps, custom tabs, Facebook Connect)
- Facebook advertising
- Social media software vendor selection
- Social media software set-up and customization
- Twitter (page creation & follower growth campaigns)
- YouTube (video, channel development)
- LinkedIn (company pages, follower growth)
- Yelp (encouraging positive reviews)
- Social SEO (seeding in-bound links on social platforms)
- Viral marketing / social sharing
- Social CRM custom solutions
- Social commerce
- Blogging